Logo re-design for The Smoking Cave Cigar Lounge. For this re-design I wanted to get rid of the busy existing logo and create a simplistic design of maturity. The iteration chosen by my client was a bit busy, so I added a simplistic alternative option that remained on brand with the redesign. The client was very pleased with the outcome.
I utilized the flames from the original design and chose a modern san serif typeface mated with a serif typeface.
This design was then created as an alternative to the design chosen by my client. I created a flame from the "S" and "C" monogram and utilized the same two typefaces creating a clean and professional appeal.
